The Cultural Machine announced earlier this month to give its employees the option of taking a leave on the first day of the menstrual cycle.
After the Cultural Machine, a digital media company, announced that it will grant menstrual leave on the first day of the menstrual cycle of its women employees, Kerala TV channel Mathrubhumi TV adopted a similar policy on Monday.
The Kerala based channel will now grant the allowance to woman employees, giving 12 more leaves a year under its FOP policy ( first day of period leave policy).
MV Shreyams Kumar the firm’s joint managing director said he was inspired by the Culture Machine, “It was an eye opener as channel workers do have a stressful job and odd work hours. They work often for extended hours. We need to understand that during menstruation, they might be grinding their teeth to subdue the pain. Do not think of it as sympathy; it is more of understanding women.”
Companies like Nike and Coexist also allow their staff members to take FOP leaves.
Kumar said that he was not bothered about the monetary aspect, but only the social effect, “It is all about supporting our staff and ensuring their happiness.”